Zimbabweans consumed a total of 3.1 million gigabytes of data, recording a 15.8% increase from the 2.7 million gigabytes used in the previous quarter.
According to the 2nd quarter report of the year 2017 published by the Postal and Telecommunication Regulation Authority of Zimbabwe (POTRAZ) the increase was a a result of social media usage.
The increase is attributed to the rise in social media use in Zimbabwe with WhatsApp and Facebook contributing 44% and 2% of the total data used respectively. Social media bundles have driven the increase in social media usage.
While all mobile operators recorded an increase in data usage, Econet Wireless controlled 75. 4 % of the data market share, a gain by 1.9% from the previous quarter. The 1.9% gain by Econet came from the loss in market share of NetOne which now controls 17%, while Telecel remains unchanged with 7.6% of the data market share.
The data is collected from information given to POTRAZ by service providers.